Stop using your brain as a CRM

My client dropped a truth bomb on me this week:

“We used to miss hot leads.

We’d forget who needed a nudge.

No system.

Now?

→ A simple CRM → A date field for follow-ups → One view with all FUs due/overdue

And never miss a sale again.”

That’s it.

No 13-step funnel.

No AI pipeline wizardry.

Just a simple follow-up system.

Like you could build this during lunch simple.

Yea sure, if you have an email sequence or newsletter leads are added to, great.

But I’m talking about those hot leads you had a chat with who are ready to pay to solve their problem.

They need to hear from you, but here’s where things go wrong…

Too many B2B founders are still juggling leads in their head.

If your CRM is a mix of mental notes + unread emails,

you’re leaking money like a food truck birria taco on a hot Tuesday.

Hot leads go cold.

Warm buyers vanish.

And the sale? Gone into the wind.

But this tiny tweak increases sales:

→ One date field → One view with today’s follow-ups → One click, and boom — you know exactly who needs love

You don’t need a PhD in Salesforce

or color-code 47 Trello cards.

And you definitely don’t need to remember anything.

What you need is a simple system that remembers for you

that doesn’t sleep, forget, or get distracted by TikToks.

Simple systems = consistent sales.

If you want my free CRM system,

comment CRM below and I’ll DM it to you.

See you all next Thursday 👋

PS. Whenever you're ready... Here are three ways I can help you become more replaceable:

1. Get actionable tips every week on systems that scale → Join
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